Project: Parklane A5 Information Brochure / Booklet Set
Brief
Parklane is a popular Leeds based property developer and letting agent.
They required a new image to represent the diverse areas the company caters for, including student lettings, buying and selling of property, investments and managing properties for landlords.
Solution
A simple marketing campaign involving literature, advertising, point-of-sale and media-packs was introduced.
This was incorporated throughout the company's image with each service being allocated with a colour to identify and strengthen the sub-divisions within the company's main brand.